Category Archives: Foodie Facts

Foodie Facts

All the little bites of foodie info you have ever wanted (or never wanted!) to know.

Top 5 Marketing Mistakes Food Companies Make, Part II

IN Food Marketing & Design has encountered many food marketing faux pas and rounded up the worst in a two post series. If you missed the first post on this topic, read about the first 3 food marketing mistakes here. 4.    Skimping on photography. We eat with our eyes first, so there’s nothing that cheapens […]

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The Top 5 Marketing Mistakes Food Companies Make

As a food marketing agency, we work with a wide variety of food companies from start-ups to Fortune 500 corporations. Here are a few common food marketing mistakes we’ve seen in the past 18 years: 1.    Marketing without a plan. Many companies execute one-off marketing tactics, throwing ideas against the wall to see what sticks. […]

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Minnesota State Fair 2012

You didn’t think we’d let the state fair commence and not write about it, did you? We had the luxury of an office-outing and treated ourselves to one of the biggest attended events in the nation: the Minnesota State Fair. 1,788,512 attended the fair during its’ 12 day run this year. That’s the second best […]

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Eggsperiment

Who knew such a fragile food could hold so much versatility and complication? Cooking eggs is a science. In fact, there is a formula on how to cook the perfect boiled egg: But who has time to do physics in the morning? For those of us in a hurry, we tend to navigate away from a […]

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Just the flax, ma’am!

Most of us have heard about the importance of Omega-3 fats in our diet. But did you know flaxseed is a tasty, easy, non-fish way to incorporate this nutrition powerhouse into your daily fare? If the name conjures up images of tasteless, fibrous nothingness, guess again. Its nutty flavor makes it a delicious topping for […]

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Cardamom, here you come!

With the holiday season passing, the presence of cardamom in baked goods, unfortunately, will too. Or will it? According to the US Food & Beverage Trends report, cardamom is projected to be one of the spices of the year– perhaps due to the surge in popularity of savory Indian and Scandinavian cuisines. Being a huge […]

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Is it ‘Greek’ to you?

In the past five years, sales of Greek yogurt have increased an astounding 2500%. With sales reaching $1.5 billion this year alone, Business Insider calls it “one of the hottest-growing food categories of all time.” So what’s the difference between yogurt and Greek yogurt? Both traditional yogurt and Greek yogurt are made from milk that […]

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State Fair Mania…On-a-Stick

This is the time of year for foodies to rejoice…the Minnesota State Fair is finally upon us! Starting now through Labor Day, people from across the Midwest gather to eat and…well, eat. This year I am especially looking forward to taste testing my way through the fair now that I have a venue to showcase […]

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Meet the MN Food Bloggers

MN Food Bloggers – ordinary people experimenting, experiencing, engaging and sharing anything and everything to do with food.  From seasoned writers to first time bloggers, this group is filled with people of all ages and professional backgrounds who have one very fantastic thing in common – a passion and love of food.  Headed up by […]

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Food Connections

  Last Wednesday a few of us from IN attended this summer’s Food Connections meeting, held at the exquisite home of Claudia Sutherland, owner of When The Mood Is Food.   The inspiring, welcoming and invigorating space she has created was the perfect setting for engaging conversation and networking. From the wood burning oven, to […]

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