Tag Archives: food marketing mistakes

Top 5 Marketing Mistakes Food Companies Make, Part II

IN Food Marketing & Design has encountered many food marketing faux pas and rounded up the worst in a two post series. If you missed the first post on this topic, read about the first 3 food marketing mistakes here. 4.    Skimping on photography. We eat with our eyes first, so there’s nothing that cheapens […]

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The Top 5 Marketing Mistakes Food Companies Make

As a food marketing agency, we work with a wide variety of food companies from start-ups to Fortune 500 corporations. Here are a few common food marketing mistakes we’ve seen in the past 18 years: 1.    Marketing without a plan. Many companies execute one-off marketing tactics, throwing ideas against the wall to see what sticks. […]

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